Nov 252014

Astro-travelin’ straight through the Northern Lights by way of Michigan, Premier has done it again with another stellar Dunk High Premium collaboration with Nike SB. Inspired by the dancing pinks and pale green patches currently coloring the cosmos, this Nike SB Dunk High Premium lights up the night sky with a neon outer sole and collar amidst an intergalactic constellation of Flash.

Release Date: November 29, 2014 – in store and online. Exact time of release will be determined shortly. As always, first come first served; one pair per customer.


 Posted by at 2:57 pm
Nov 182014

We’re mixing up the helmet selection up a bit, here at VU with the new Bern Helmets. They come in a variety of colors and styles for men, womens and kids. They also offer the ability to be used year round. The Baker EPS is a great choice with an ABS Shell and solid EPS foam as is the women’s Brighton EPS.

Don’t go another year without protecting the most important part of your body, get yourself a Bern Helmet.


 Posted by at 12:41 pm
Nov 142014

Two icons have come together for the Burton x Marilyn Monroe collection of limited edition snowboards. Featuring next-gen tech and timeless imagery, the Burton x Marilyn Custom and women’s specific Feelgood Flying-V board models are so gorgeous you want to just hang ‘em on the wall, but ride so sick you gotta shred them. Full collection is available in limited quantities in store and online now.

Marilyn Monroe x Burton Snowboard Collection available now at Vertical Urge

 Posted by at 4:36 pm